Judges commented on the intimacy of the site and noted that the blog gave a real sense of the jewellery being handmade to order in the UK. The online shop’s easy-to-use navigation and search facility were also praised and delivery times and customer service were described as ‘exceptional’ by a mystery shopper.
Vanilla Storm’s Richard Hudson had this to say: ‘We’re absolutely thrilled that AlexMonroe.com has won Jewellery Etailer of the Year. This has been a fantastic project and we’re looking forward to collaborating with Alex in the future.”
A big shout out to Alex, Emma, Susie and the team. This is a huge endorsement of their hard work in keeping the site fresh and appealing and in engaging with their customers via the blog.